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Welcome to BRAND (by design), the podcast for bold innovators, creators, and leaders who aren’t here to play small. This is where brands stop being just brands and become unstoppable movements—by design. I’m Ashley Briana Eve, the one BG5 consultants and marketing experts hire to refine their brands into movements that disrupt industries and inspire action. Using BG5 as the foundation, I help you refine, amplify, and scale your vision—whether you’re leading a niche revolution or redefining the game in your industry. But let’s be clear: This isn’t about cookie-cutter strategies or surface-level solutions. This is for the innovators and outlaws who think differently, take bold action, and refuse to settle for mediocre. You’re not here to be another brand in the crowd. You’re here to solve real problems, create lasting impact, and turn your brand into a movement. If you’re ready to break the mold, challenge the status quo, and align your brand (by design), this is your space. Tune in for storytelling, strategy, and straight-up bold insights that will take your business to the next level. BRAND (by design): For the innovators, the disruptors, and the leaders who know they’re meant for more. Topics: Branding, marketing, BG5 (business application of the Human Design System), scaling, and more! To learn more about me and my work please see: https://www.ashleybrianaeve.com/ Instagram: https://www.instagram.com/ashleybrianaeve/ YouTube: https://www.youtube.com/channel/UCRfwEMns_JPDRhbLefW1qJQ Website: https://www.ashleybrianaeve.com/
Episodes
Sunday Dec 22, 2024
Sunday Dec 22, 2024
Are you an Explorer or a Rebel (Outlaw), in Branding Archetypes?
In this episode, we break down these two bold archetypes, contrasting their leadership styles, strengths, and challenges.
While on the surface they may seem very similar these two powerful brand archetypes have a very different brand position and approach to dominating their niche in 2025, and beyond!
Learn how archetypes frame how you position your strengths and navigate the world—I also use the 23-43 ‘Genius to Freak’ channel in Human Design (BG5) to demonstrate how it looks different for Explorers vs. Rebels.
Tune in for pop culture examples, actionable insights, and a whole lot of archetype inspiration.
If you haven't yet take the worlds first of it's kind BG5 + Brand Archetypes Quiz!
Fair warning: It's long for accuracy and it is heavy in the pop culture references (can't remove the pop culture from me!). You can find the Brand Archetype Quiz here:QUIZ
( 🎉 Receive a $100 off discount code for BRAND (by design) 101 my signature course!! Find it on the landing page after taking the quiz!
The next step? Join me in the Turning Archetypes Into Income Workshop Jan 3rd to kick off 2025 with a strong brand that attracts the RIGHT attention (for you!): WORKSHOP (use code "WORKSHOP" for $10 off until Dec 22!)